After my, well, interesting post-it note from the Hampton Inn, I received a friendly note from the Hilton Garden Inn:
Again, I was glad to see this. With mid-range hotels, it is hard to tell how clean you should assume they are. The wet carpet of the Days Inn I stayed in was sort of expected, and I would assume Four Seasons are clean. But I never know whether I should use the bedding or wear shoes at all times in mid-range hotels. So I’m glad Hilton is doing this campaign.
I don’t think Hilton is trying to overcome any branding issues specifically directed at their properties. (I haven’t heard of any mentioning them). But I do think they are trying to take a step ahead of the pack in being THE place you know is clean. I’ve also seen great strides in the Customer Service Department at the Hampton Inns and Hilton Garden Inns. (And I’ve filled out a few “Catch Me at My Best Cards”)
A friend pointed out that the Hilton Garden Inn signs could be creepy instead of helpful depending on where they are placed. I’ll just keep hoping I only see them under the bed.